News release
14 October 2004
First Arena, home of the 2003-2004 United Hockey League Eastern Conference Champion Elmira Jackals, announced today the Grand Opening date for The DogHouse. The DogHouse will be the exclusive home of Elmira Jackals merchandise. The store will be located on the Main Street side of First Arena with access from the street and concourse.
Starting October 18th, normal store hours will be 9:00am-5:00pm Monday through Friday. The DogHouse will open ninety minutes prior to every Elmira Jackals Home Game, (6:00pm on Friday and Saturday, 3:30pm on Sunday, and 5:30pm for Wednesday games). Fans can expect to see a large variety of merchandise available, including Fifth Anniversary items.